CX Trends 2024: Unlock the power of intelligent CX

Zendesk is back with the sixth annual Customer Experience Trends report. This year, we’re sharing how rapid innovations in AI and other emerging tech are claiming the spotlight and ways leaders are getting ahead of the big change.

AI + intelligent experiences

Learn how AI is altering the role of chatbots to the point that 64% of CX leaders are increasing their investments in evolving chatbots. Discover how AI transparency is top of mind and how generative AI offers personable and interactive experiences.

Data + trustworthy experiences

Our report indicates that 77% of CX leaders see themselves as responsible for making sure customer data is safe. Know what’s next for security and data privacy and ways to responsibly use customer data to deliver instant experiences.

Next gen + immersive experiences

The next wave of CX is near, with 56% of organizations planning to integrate conversational commerce within the next year. Learn how emerging tech is influencing conversational commerce, voice and phone support, and agent management tools.