Empowering teams, accelerating workflows and unlocking value across functions – that’s the power of generative AI in today’s retail landscape. But realizing its full potential requires a strategic approach — one that builds upon iterative implementation.

In this whitepaper, we delve into the latest predictions for the retail industry, revealing how generative AI is projected to increase productivity by 1.2-2%, translating into a staggering $400-$660 billion in value creation. But harnessing this potential requires more than just implementing the technology— it demands a strategic and iterative approach.

Our expert insights guide you through the process of integrating generative AI seamlessly into your operations. We explore real-world applications across key functions such as merchandising, retail marketing and customer service, illustrating how AI can revolutionize these areas and unlock untapped efficiency gains, competitive advantages and value creation opportunities.